Dec 7, 2018 – dtac has launched a stricter Code of Conduct with an expanded scope encompassing dealings with both public officials and business partners. It reaffirms the need for high ethical standards against all forms of corruption on the occasion of the UN’s International Anti-Corruption Day to be celebrated globally on December 9th.

“On the occasion of the United Nation’s annual International Anti-Corruption Day, dtac is reiterating its resolve to join the global fight against corruption. We firmly oppose corruption in all forms and we are committed to doing business in accordance with the highest ethical standards,” said Ms. Alexandra Reich, Chief Executive Officer at dtac.

To support this effort, dtac has tightened and relaunched its Code of Conduct, outlining how dtac employees and business partners must behave responsibly, ethically and in full compliance with local law. The Code is the foundation of dtac’s corporate culture and sets out its high standards of integrity on how the company does business. Striving to raise the standards will make the business more sustainable.

The Code Principles define the core of business conduct, which are:

1. We play by the rules
2. We are accountable for our actions
3. We are transparent and honest
4. We speak up

Ms. Reich added: “The four Code Principles impose clear requirements and guide dtac’s employees through day-to-day dilemmas, covering a variety of business issues, such as zero tolerance policy, fair competition, confidentiality and information handling, conflict of interest, environmental protection and human rights.”

The revised edition now encompasses two additional sections: dealing with public officials and business partners. As the company interacts with public officials at various levels and many different purposes, dtac staff must not engage in conduct which could improperly influence public officials. It also spells out the requirement for the 1,000 business partners that have a direct contractual relationship with dtac to comply with dtac’s ethical standards.

“During dtac’s 28 years operations, we can guarantee that the 28 billion baht we paid to the government in fees ranging from taxes to spectrum and site rental went directly to the state coffers, in direct support of the country’s development,” said Ms. Reich.

Today, dtac has organized an event in support of the National Anti-Corruption Commission (NACC), marking the International Anti-Corruption Day at Impact Arena Convention Center in Nonthaburi Province.